Stop dreading the tasks
AI could do for you today.
A 90-minute masterclass that takes small business owners from AI-curious to AI-confident — with the tools, templates, and step-by-step plan to prove it works in your business before the month is out.
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This was built for the owner who does everything.
If you are the marketing department, the customer service team, and the operations manager — all before noon — this session was designed with you in mind.
This is not for you if you're looking for a deep technical AI course, developer training, or enterprise AI strategy. This is practical, business-first, and built for non-technical owners who want results — not a certification.
You've heard about AI for two years. You still haven't started.
That's not a motivation problem. It's an information problem. Here's what's actually in the way:
- You don't know which tool is right for your specific type of business — so you try nothing
- You've opened ChatGPT once, typed something vague, gotten something useless, and closed the tab
- Every article about AI is written for tech companies, not someone running a small operation
- You're worried about doing it wrong — about looking naive, wasting money, or breaking something
- You genuinely don't have 10 hours to figure this out on your own
Three modules. One hour. A plan you leave with.
This is not a lecture. It's a working session — with live demonstrations, real business examples, and time built in to apply what you're learning to your specific situation.
AI Foundations & Myth Busting
20 minutesWe start by clearing the air. No jargon, no hype, no assumptions about what you already know.
- What AI actually is — in plain language anyone can follow
- The 3 myths keeping most small business owners from starting (and the truth behind each)
- Live demonstration inside ChatGPT — a real task done in under 3 minutes
- The ROI moment: what 2 hours saved per week is actually worth in dollars
- A tour of 14 tools organized by what you need to get done
Your Business Use Cases + Live Tool Demo
25 minutesThis is where it gets personal. You'll complete your Business AI Audit while watching three real businesses go from before to after.
- 4-minute AI Audit exercise: your tasks, your hours, your opportunities
- 3 real business case studies — a local salon, a freelancer, an online boutique
- Live demo: a social caption and customer email written in ChatGPT in real time
- Prompt engineering without the jargon: better questions get better answers
- Live Q&A — your questions answered inside the tool, not in theory
Build Your 30-Day Action Plan
15 minutesEvery attendee leaves with a written, specific, achievable plan. Not homework — the plan you start executing tomorrow morning.
- The 4-week framework: Pick → Prompt → Automate → Measure
- Week 1 action written and committed to — in chat, witnessed by the group
- How to calculate your personal ROI at Day 30
- What Month 2 looks like when Month 1 works
+ 30 minutes of live Q&A and real-time application so you leave with a clear next step — not just ideas
The Starter Pack: everything you need to keep going after the session ends.
The session plants the seed. The Starter Pack makes sure it grows.
AI Toolkit PDF
14 tools across 6 categories — each with free tier info, best-fit business type, and a personal recommendation from Beverly.
Prompt Library — 15 Prompts
Copy-paste prompts for social media, customer email, operations, and strategy. Fill in the brackets. Paste. Your content bank starts here.
My Business AI Audit Worksheet
The fillable worksheet completed during the session — your time audit, readiness score, and top 3 AI opportunities. Your Month 1 baseline.
30-Day Action Plan
Week-by-week: Pick → Prompt → Automate → Measure. With checkboxes, reflection lines, and a built-in ROI calculation for Day 30.
Applied Quiz
8 scenario-based questions designed to apply what you learned to real business situations — not recall trivia.
2 Office Hours Sessions
Live group calls to review your prompts, troubleshoot what isn't working, and sustain momentum through Week 3.
All five downloadable resources are sent to Starter Pack buyers the same day as the webinar. Office Hours dates confirmed at purchase. Permanent replay included.
What this looks like when it works.
These aren't tech companies. They're businesses like yours — run by one person who had the same hesitations you have right now.
What is your time actually worth?
One additional client per month — the kind of appointment you now have time to book because you're not writing captions — covers the cost of the Starter Pack in the first week. The math is not complicated. The decision is the hard part.
Start where it makes sense for you.
Every tier gets you into the live session. The difference is how much support you want on the other side of it.
- Live 90-minute webinar
- 48-hour replay access
- Applied quiz
- Downloadable toolkit & templates
- Office Hours sessions
- Permanent replay
- Live webinar + permanent replay
- AI Toolkit PDF (14 tools)
- Prompt Library (15 prompts)
- Business AI Audit Worksheet
- 30-Day Action Plan
- Applied Quiz + certificate
- 2 live Office Hours sessions
- Everything in Starter Pack
- 3 private 1:1 sessions with Beverly
- Custom AI workflow built for your business
- 30-day async email support
- Optional $49/mo continuity
Limited availability · Application required
Attend the live workshop, complete the Module 2 worksheet, and still feel you didn't walk away with at least one clear AI action for your business? Reach out within 7 days and Beverly will personally work with you in a complimentary 1:1 follow-up session to make sure you do. If after that session you're still not satisfied, a full refund will be issued. No forms, no runaround — just a real conversation first.
Beverly Hathorn, PHR, PMP
Beverly is a Customer Success Leadership Consultant and Visibility Architect for Customer Success Leaders with 30 years of experience helping organizations build cultures where people and performance thrive.
She has spent the last several years studying how AI tools fit into the day-to-day reality of small business operations — not in theory, but in practice. This masterclass is built from what she has seen actually work for non-technical owners who needed results, not a curriculum.
She has worked with Customer Success leaders across SaaS, Telecom, Retail, Hospitality, Transportation, and Finance.
Before you decide.
You already know you need to do this.
The only question is when.
The webinar runs May 28, June 11, and June 25, 2026 · 1:00–2:30 PM EST. The tools are free. The plan comes with you. The only thing that doesn’t come back is the time you spend not starting.
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